Parle G Case Study : History of Parle G & Success of the Century
Among every Indian's tea time to eating well, Parle G has ruled India's emotions for the past decades. The first Parle-G was manufactured in 1929, and since then, the brand has continued to win over every Indian heart due to the finest packaging, inexpensive pricing, and distribution networks.
Parle G Case Study
Among every Indian's tea time to eating well, Parle G has ruled India's emotions for the past decades. The first Parle-G was manufactured in 1929, and since then, the brand has continued to win over every Indian heart due to the finest packaging, inexpensive pricing, and distribution networks. Everyone, from children to adults, has treated the cookie as if it were a family member because of their emotional attachment to it. It is also the only brand that is widely acces...